Skip to content
logo
  • About
    • Our Company
    • Practices & Services
    • Our team
    • Candidate Experience
    • Diversity & Inclusion
    • 50 for 50 – Celebrating Fifty Years
    • Work for us
  • Practices
    • Board
    • Consumer
    • CFO
    • Executive Interim
    • Financial Services
    • HR
    • Industry
    • CIO & CTO
    • Technology, Media & Communications
  • Services
    • Executive Search
    • Executive Interim
    • Market Mapping
    • Assessment
    • Leadership Coaching
  • Why Hoggett Bowers?
  • What Leaders Think
  • Contact
  • Privacy Policy
search
Case Study
logo
Posted on 16th July 201927th September 2019

Interim Marketing Director, B2B & B2C, International

Hoggett Bowers Executive Search 68
Interim Marketing Director
B2B & B2C

A resignation led to a referral to Hoggett Bowers and a request for our support as the client was concerned about replacement timescales. The search for the permanent appointment was underway but it could take as long as 6-9 months before the successful candidate could start. Meanwhile, the Marketing function was under performing, had a sizeable cost base and so was in urgent need of
effective leadership.

After many years of recruiting to similar situations, we recommended four strong candidates, all available and proven in lifting performance. Within days, our Interim, who had previously worked with us on two occasions, was contracted and started delivering.

By the end of month three, the Interim Marketing Director had delivered savings, streamlined the excessive supplier list and improved SEO and the customer journey. Many savings were achieved by halting the staff resignations and revenue was generated by improving communication and collaboration, previously described by the client as the team’s Achilles heel.

By accepting our recommendation to hire from outside of the client’s sector, we diversified the thinking and our appointed Interim, working with the benefit of previously overcoming very similar challenges, quickly improved Marketing’s performance.

navigate_before
navigate_next
logo
For nearly 50 years, Hoggett Bowers has been synonymous with excellence in leadership and senior executive recruitment. Why? Because we listen harder and search smarter. Because we believe that every client and candidate really matters. Because we see ourselves as true partners in your future. Because we know that we can only succeed when you succeed. And because our experience and specialist knowledge means we navigate the market better than anyone else. We take you further.
  • About
    • Our Company
    • Practices & Services
    • Our team
    • Candidate Experience
    • Diversity & Inclusion
    • 50 for 50 – Celebrating Fifty Years
    • Work for us
  • Practices
    • Board
    • Consumer
    • CFO
    • Executive Interim
    • Financial Services
    • HR
    • Industry
    • CIO & CTO
    • Technology, Media & Communications
  • Services
    • Executive Search
    • Executive Interim
    • Market Mapping
    • Assessment
    • Leadership Coaching
  • Why Hoggett Bowers?
  • What Leaders Think
  • Contact
  • Privacy Policy
RIDI
© 2023 Hoggett Bowers Executive Search